Advertising and sponsorship
We offer affordable and convenient ways to advertise in city facilities and publications. Sponsorship of city programs, events and facilities is also available.
Advertising
Ageing Well Waterloo directory |
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The City of Waterloo's Ageing Well Waterloo directory is the place to promote your business, organization or services to the Region's 55+ residents. With a distribution of 30,000 to households in Waterloo and copies available at City Hall, recreation facilities, libraries and select agencies and businesses, this affordable directory offers advertisers an exceptional value. Past edition is available online. Advertising
SponsorshipSponsorship opportunities are available in the Aging Well Waterloo directory. The following benefits are reserved for sponsors:
Minimum sponsorship amount of $5000. The City of Waterloo welcomes sponsorship proposals. For sponsorship opportunities contact tiffany.smith@waterloo.ca for more information. |
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Indoor digital screens |
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Located at Waterloo Memorial Recreation Complex, RIM Park Manulife Sportsplex, Bechtel Park, Albert McCormick Community Centre, and city hall, our digital screens reach over 2 million community members who visit city facilities annually. Selling features include:
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ActiveWaterloo Guide (formerly Program and Activities Guide) |
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Print publication discontinued. Sign up to receive seasonal city program information/registration reminders at waterloo.ca/subscribe Current and past editions are available online.
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Facilities and outdoor sportsfields |
For spaces such as soccer sideline signage, rink boards and ice resurfacer wraps, contact Brandon Smith:
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ActiveWaterloo e-newsletter |
The ActiveWaterloo newsletter keeps readers up-to-date with the latest recreational and leisure activity information. Selling features include:
Your ad must include a web link to direct readers for more information. Advertisements must match dimensions or request design services. No more than two advertisers per month will be accepted. Placement is first come, first served. Upload your request to our submission form, 3-4 weeks prior to your start date. |
Sponsorship
Sponsorships range from programs and events, to facilities such as diamonds and sport fields. Benefits could include:
- logo/name on City of Waterloo property or event space
- advertisements on digital screens and ActiveWaterloo Guide
- social media coverage through the sponsorship
- media release to announce sponsorship
For further details contact Nina Jakovljevic at nina.jakovljevic@waterloo.ca
Festival sponsorship |
WinterlooWinterloo is the only major winter event in Waterloo Region. Winterloo attracts thousands of people of all ages with its fun and engaging indoor and outdoor winter programs and activities. Occurring over three days, children and adults alike enjoy activities such as the professional ice carving competition, dog sled rides, chili cook-off, and more, all of which form the cornerstones of this event. Admission to Winterloo is free and as a volunteer-based festival, we rely heavily on the support of local sponsors. Winterloo provides high-visibility opportunities to help sponsors reach their marketing goals. With your support and through Winterloo’s marketing materials and media partners, your business will be seen and heard by thousands of event participants. LumenAs a part of the most innovative region in Ontario, City of Waterloo is inviting you to celebrate our innovation, activation, and creativity by being part of the launch of our newest festival. As a festival of light, art, and technology, Lumen blends together the best of both art and tech. The festival will challenge artists and tech companies to think outside of the box to create new experiences for participants and viewers as they engage in a process of discovery throughout uptown Waterloo.A festival of this kind requires sponsorships from innovative thinkers like yourself. By sponsoring Lumen in its first year, you will support the continued growth and evolution of our rapidly expanding uptown core and contribute to the vibrancy of our small town vibe, with big city installations. For more details, contact festivals@waterloo.ca. TTY 1-866-786-3941. |